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Given the importance of selling your home in an effective manner and for the best price, it is easy to see why many homeowners are happy to carry out a number of tasks when preparing their home for a sale. The starting point should be a thorough clean and de-cluttering of the property but there is a growing argument that if you are looking to sell your home quickly and for a good price, you should stage your property.

The staging of a property is so much more than just cleaning, tidying and making it look presentable. There is a lot to be said for decorating property before it is placed on the market but staging a home is about a lot more than that. When you stage a property, you create a theme or style for the property and it is presented with the intention of appealing to a likely buyer. This means that the starting point in staging a property is knowing who the most likely buyer of your property is and what they are looking for in a home. This is why it makes sense to work closely with an experienced estate agent, who will be able to tell you who the most likely buyer is.

 

The key benefits of a staged property are:

  • It can help your home stand out on online property portals and at the presentation stage
  • It can help persuade a potential buyer to make an offer
  • A staged property provides you with focus in presenting the property
  • You can be confident the property is being presented for the buyer and not for yourself
  • It doesn’t have to cost a lot of money or take much time to stage a property

 

All of these benefits are worth pursuing because they can all lead to the outcome of selling your property quickly and for a fair or profitable price. One of the biggest benefits of staging a property comes with the psychological effect of knowing that you are doing this for the buyer’s benefit, not your own. It is only natural that property owners have an attachment to their home and even though you should look to remove personal items, your home is still likely to showcase your taste and style.

 

Stage your home for the potential buyer

Given that everyone has their own taste and style, what you like may not be liked by other people or by the potential buyers for your property. Taking the time to stage the property takes away some of this issue and helps to create a look and style that will be more appealing to the person or people who will more likely buy the property.

While the demand for property outstrips the supply of property, there is still a level of competition in the property market. This means you need your home to stand out as best as you can, and this is definitely the case when it comes to being found on online property portals. These portals have transformed the property market, making it easier for buyers to view a considerable number of suitable homes in a short period of time.

 

The property market is a crowded place

With this mind-set, many buyers aren’t going to spend a lot of time weighing up homes in their initial look. If you don’t grab the attention straight away, there is a strong chance the potential buyer will scroll past your property and your chance of a sale to that person may be gone forever. When you stage your property, and photograph or video it correctly, this footage or images can be used to make people pay attention to what you have to offer. In a highly crowded marketplace, staging your property can help you to grab people’s attention, and sometimes this is all you need to improve your chances of selling a property.

If you are looking to stage your home with the hope of selling it quickly and efficiently, it makes sense to work with an estate agent who knows the local market. Staging works best when it is tailored to a specific type of buyer’s needs and interests, so you want to work with an estate agent who knows who is likely to buy in this area. If you want to sell your home in Dorset, Austin Property are on hand to offer all the services you need, include staging your property so please get in touch if this of interest.

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